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Brand DNA Sculptors
AudienceSutra
Consumer - Advantage of a Good Start!
"Consumers are the reason why your business exists and therefore, understanding them is critical to what heights your business can achieve today and in future."
You have successfully connected with your consumer who has started to believe in you and your offer. But it is just the beginning. There are places where you can still iron out your relationship. You may not feel much difference now but it will show in the medium to long run. How much attention you pay to your consumer and how honestly you communicate will help your consumer to decide on the trust they place on you for all your future endeavors. Just like any relationship, it is a continuous process. But with some smart intelligence gathering on the consumer the bigger part of the understanding can be accomplished and work to build the connection for the long term can be started. Remember, you will need a offering plan basis what the consumer is telling you now. As the vision becomes crisper you need to start working towards delivering that, whether it is further innovations, smart solutions, differentiating ideas or value propositions. And as you get ready go out and surprise them. You will love the gasping sounds when they hear your plans.